DIFFA’s 7th Annual Picnic by Design Event

Cliffton Dry proudly provided refreshments for the stars of the 7th Annual DIFFA Event: On Broadway.

September 5, 2018.

Cliffton Dry is no stranger to DIFFA’s Picnic By Design, having been participating since 2014. The theme of their 7th Annual Picnic by Design Event was ON BROADWAY.

To celebrate, DIFFA invited designers and brands to creatively re-imagine what is such a cornerstone of New York culture- Broadway. Taking place at the Viacom Lounge & Terrace, every designer, bidder, and supporter of the cause proved to be a star in their own right. Drawing inspiration from productions and it’s famous Time Square setting, participating designers will put on a theatrical performance in the form of inventive, one-of-a-kind picnic baskets to be bid upon by supporters of the cause.

DIFFA: Design Industries Foundation Fighting AIDS raises awareness and grants funds to organizations that provide treatment, direct care services, preventive education programs and advocacy for individuals impacted by HIV/AIDS. The event would’ve earned a standing ovation, raising 60,000 beating last years $50,000.


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